Line 7 is born.
Necessity is the mother of invention. In The Southern Ocean and Tasman Sea, you can die pretty quickly if your wet weather gear fails you.
Not long after the Line 7 founder had invented high frequency welding for PVC, he saw a gap in the market to bring the technology into the apparel sector and from his garage in West Auckland, he started making the first Line 7 gear.
Pretty soon sailors from all over the country made the journey to that garage to buy Line 7 weather gear. Not long after that, the reputation started spreading overseas.